SaaS - AirTable Automated Social Media Content Machine
A SaaS company's content engine pulls from an AirTable database and auto-posts on schedule to Facebook, Instagram, X (Twitter), LinkedIn, and YouTube, with results tracking and fast content repurposing, delivered in 5 days.

Project Overview
https://www.loom.com/embed/3045ffc83c3a4273b1552bc809e2b2d1
Solution
The solution was created with AirTable, Make.com and Zapier to handle scheduled media posting to:
Facebook Pages
Instagram for Business
YouTube
Twitter including Stories and Reels
The social media posts and data was handled in AirTable using different views, Integromat flows handled posting and exceptions. Once a week the social media post statistics was downloaded to update data and understand which posts are performing better using Likes, Wows, Comment count etc.
Portfolio - Social Media Automation https://www.loom.com/share/3045ffc83c3a4273b1552bc809e2b2d1
Project Details
Technology Stack
Processes
- Marketing
Frequently Asked Questions
Common questions about the SaaS - AirTable Automated Social Media Content Machine project.
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